Terrace of Modern Art with Guest Zak Noyle

Terrace of Modern Art with Guest Zak Noyle

HONOLULU – Summer is here, and Waikiki Beachcomber by Outrigger continues its “Crafted Experiences” program with TOMA – Terrace of Modern Art – a summer series featuring celebrated artists who draw their inspiration from the beach. 

This vibrant, surf-art exhibit kicked off on May 24, 2019 from 6 to 9 p.m. at Waikiki Beachcomber by Outrigger. The hotel pool deck adjacent to Hawaiian Aroma Caffe transformed into an outdoor art gallery – featuring the work of internationally renowned photographer and videographer Zak Noyle. Guests had the pleasure of meeting the creative in an upbeat atmosphere with a live DJ, handcrafted drinks, and delicious bites. 


About the Artist: Zak Noyle isn't your typical extreme sports athlete. Considered one of the best extreme surf photographers in the world, Zak lives his life on the edge. He is an avid outdoor photographer with a truly unique perspective on surf and sea. Based on the Hawaiian island of O'ahu, Zak spends countless hours in the water, creating dramatic imagery and artful interpretations of the world's most magnificent ocean environment. 

Surf Photographer Zak Noyle is an island boy with a lifelong love of the sea. His father, seasoned commercial photographer Ric Noyle, introduced Zak to a camera at an early age and by the time he was a freshman at Punahou School, Zak was already a published photographer in ESPN, Sports Illustrated,Transworld Surf and many more. In 2010, at age 25, Zak left Transworld Surf, and was made senior staff photographer of the nationally distributed Surfer Magazine where he continues his professional career today. His contract work opportunities have taken him half way across the world and back, and have made it possible to photograph some of the most sought after locations in the world; from Tahiti, Indonesia, The Philippines, Western Australia, Puerto Rico and back home to Hawaii. Zak Noyle's surf images can be seen in many high profile magazines such as National Geographic, London Times, ESPN and Surfer Magazine; he has been featured advertising campaigns with clients such as Chanel, Stussy, RVCA, Billabong; in online campaigns with Mastercard and Desillusion Magazine; and his images have won numerous awards over the years, including being voted "Best Photo of the Year" by Surfer Magazine in 2011.

Not only do his images appear in stories, advertisements and online videos; Zak proudly shares the results of his passion with fine art collectors through his limited edition prints.  This site is a collection of awesome ocean waves capturing the essence of each wave from around the world.

Surf photography requires a certain level of careful planning, hard work and a bit of sheer luck.  When asked, Zak says "it's all about being in the right place at the right time," a sort of formula for finding the best waves of the day.  He follows the wind and tide patterns throughout the week, notes changes in weather patterns or inconsistencies and any tips from fellow surfers are always welcome.  For Zak, being in the water with his camera when the next big swell rolls through is a lifestyle; its an art, and its a passion.

Source for “About the Artist”
Source for image above

Waikiki Beachcomber by Outrigger debuts $35 million modernization project

Waikiki Beachcomber by Outrigger debuts $35 million modernization project

By Christina O'Connor – Reporter, Pacific Business News

As Outrigger Hospitality Group President and CEO Jeff Wagoner phrases it, the Waikiki Beachcomber by Outrigger “has been reborn” following a $35 million modernization project.

The project was completed April 1, and the updated property made its official debut at a grand opening ceremony Monday evening. The Waikiki Beachcomber by Outrigger, which is also home to Maui Brewing Co.’s Waikiki brewpub and a Hawaiian Aroma Caffe, marks the first lifestyle property for the brand.

“This is just a fabulous location being on Kalakaua right next to International Market Place, and it was just screaming to be a lifestyle property,” Wagoner told PBN. “To be able to come in and modernize the property the way we have, it has really created a special, special hotel.”

“We felt like it was appropriate for the Waikiki market — it was a missing element for the market, and there are plenty of travelers that are looking for a unique experience and a product that has the art and the artesian vibe that we have been able to create.”


Updates to the property include a complete revamp of all 498 guest rooms, renovations to the lobby and other public spaces, in-room technology including 55-inch flat-screen TVs with streaming capabilities, and a refreshed pool area with new furniture. Plus, exterior changes have also been made to give the hotel a new presence from the street, including the addition of a multi-floor green wall displaying the hotel name near the entrance.

When asked what he is most excited about in the modernization, Wagoner said it’s the Beachcomber Originals, a collective of 12 local artists, photographers, musicians and restauranteurs that played a key role in curating various elements of the property.

The group, Wagoner said, is “really taking the spirit of Hawaii and Waikiki and bringing it into the property.

“It’s photography, it’s painting, it’s music, and all the things that can really create a very tangible mark on the property and create the kind of DNA and the culture and the authenticity that we’re looking for,” he said.

The Beachcomber Originals features an eclectic group of creators that includes muralist Erin Ibarra, who created hand-drawn flower murals at each floor of the hotel; print, collage and installation artist Margo Ray, whose work appears along a wall at Maui Brewing Company; musician Makana, who created new music specifically for the hotel; and internationally known surf photographer Zak Noyle, whose photography can be found in all of the guest rooms.


Ibarra, who is perhaps best known for her elaborate chalk illustrations at local bars, says that her floral mural project at the hotel aims to “give some love to some under-noticed species and little Hawaiian treasures.”

“My niche is in wayfinding and signage, so this is like a really radical, oversized take on that,” Ibarra said.

“We blew up all of these tiny flowers on this massive scale and kind of gave every floor its own identity,” Ibarra explained. “We arranged the flowers by the elevation in which they grow, so it’s got all these layers of information and meaning. And it helps — when you come off the elevator, you know which floor is yours because every one is different.”

In conjunction with the physical updates, Waikiki Beachcomber by Outrigger also has hired several new staff in key positions, including a new general manager, hotel manager and a Japanese guest service manager.

“It was important for us that as the property transitioned into a lifestyle property, we had the appropriate team and talent as we moved the hotel into the future,” Wagoner said. “There are things that are upgraded in the property that it is important that we have got the right team members there to handle.”

Plus, all staff has gone through additional training on service and Hawaiian culture.

“You can’t go through a renovation like this and just allow everything else to sit by,” Wagoner said. “The service piece is really important.”

The modernization was a part of the vision that hotel and resort management company KSL, which purchased Outrigger about two years ago, has for the brand, Wagoner explained. The company has plans to put $200 million in modernization projects for Outrigger’s Waikiki portfolio. Next up is the Outrigger Reef Waikiki Beach Resort, which will begin at the end of the year.

Aroma's Jiu Jitsu Seminar with Star, Craig Jones!

We hosted one of jiu jitsu's rising stars, Craig Jones, as he gave an in-depth seminar on the art of jiu jitsu!

Growing up Jones was a very active kid, playing a variety of intensive sports such as Australian rules football and basketball while also briefly training in taekwondo and judo. His interest in rough playing activities was a sign of Craig’s frame of mind, who as a teenager turned to mixed martial arts (MMA) and by the time of his 15th birthday dreamt of becoming an Ultimate Fighting Championship (UFC) fighter.

With the UFC in his sight Craig joined his cousin Matt Jones’ BJJ academy (2006), a gym called ISOHEALTH. It was under Matt’s guidance that Craig started making a name for himself in Australia’s national grappling circuit, this before joining the Maromba Academy in Melbourne (later named Absolute MMA), as a purple belt, where his tuition was then picked up by Lachlan Giles.

On December 2015, after an epic performance at the IBJJF World No-Gi Championships, Jones earned his brown belt. It was also around this time that Craig became a regular BJJ instructor. One year later Lachlan Giles promoted Craig to black belt.

While climbing the ranks of jiu jitsu, competing regularly national and internationally, Craig Jones also managed to graduate with a degree in Behavioural Science (Psychology).

Check out pictures below from the awesome event!

Terrace of Modern Art with Guest Eduardo Bolioli

HONOLULU – Waikiki Beachcomber by Outrigger is pleased to introduce its new “Crafted Experiences” program starting with TOMA – Terrace of Modern Art – a summer series featuring celebrated artists who draw their inspiration from the beach. 

This vibrant, surf-art exhibit kicked off on June 1, 2018 from 6 to 9 p.m. at Waikiki Beachcomber by Outrigger. The hotel pool deck adjacent to Hawaiian Aroma Caffe transformed into an outdoor art gallery – featuring the work of internationally renowned artist Eduardo Bolioli this month, with more to follow. Guests had the pleasure of meeting the artist in an upbeat atmosphere with a live DJ, handcrafted drinks, and delicious bites. 

About the Artist: Born in Montevideo, Uruguay – Bolioli moved with his family to New York where he studied at the prestigious School of Visual Arts in New York. Initially he made a living painting surfboards for pros in Hawaii and then designing for big surf brands, including Quiksilver, Billabong and Gotcha. Following, his colorful and distinctive art could be seen on concert posters for Miles Davies, UB40, Aerosmith and Seinfeld and in an ad campaign for ABSOLUT HAWAII that appeared in USA Today, Newsweek and Time. Bolioli has been showing his work around the world including New York, Los Angeles, Honolulu, Tokyo, Seattle, Kona, Scotland, Caracas, Lima, Bogota, Quito, Uruguay, Miami, San Francisco and New Jersey, and his paintings are in private collections and published in books.

Lindsay Pleskot's 5 Favorite Places For Quick, Healthy, Delicious Eats on Oahu

Mahalo to Lindsey for stopping by our cafe and spending some time with us! 

This place is a relatively new find, they just opened up in 2016. But as soon as they did, my sister had to take me there to show off their beautiful decor and light airy ambiance. The walls are lined with tropical green plants and the bar, which on top of delicious coffee, also serves cocktails out of fresh pineapples!! To top it all off, the back wall is completely open and backs onto an outdoor pool deck. Acai bowls in a poolside lounge chair? I will never say no to that!"

Find her article here!

Christa-Mas at Hawaiian Aroma Caffe

Local DJ and blogger Christa Wittmier hosted a fundraiser to help cover medical bills for her cancer treatment at Hawaiian Aroma Cafe on Dec. 21. The party featured music by DJs Keala Kennely, KK, Jem, Jimmy Taco and Wittmier.

It was such an incredible time. We were honored to support a noble cause and help a fellow artist in any way we could. Thank you for celebrating with us!

Click Here for the link to the Star Advertiser story and a photo gallery of our event.


10 Best Cafes Near Waikiki

We pride ourselves on not only being a place that serves incredible coffee, but also a place to experience the culture of aloha in Hawaii.

Two New Locations!

Hawaiian Aroma Caffe is expanding to more locations in Waikiki!


Mahalo to www.hawaii-road.com for stopping by our Holiday Inn Beachcomber location!

Hawaii Too!

Mahalo to our friends at Hawaii Too for stopping by and saying hello! Hope you enjoyed our delicious menu! Click here to see photos of their trip!

Our Latte Art!

Our latte art is something to behold. Our baristas are making unique creations every day, just for you! Check out some of our creations!

Surfing with the Stars

Hawaiian Aroma is proud to partner with AccesSurf in presenting "Surfing with the Stars", a fundraiser taking place on the shores of Waikiki.


Our friends at Hawaiihawaii.jp have created a wonderful video about their recent trip to Hawaii, topped off by an incredible visit to yours truly here in Waikiki.

We're on Japanese TV!

We were featured on Japanese TV! Click the link to watch the video. Visit one of our beautiful locations today!